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  • is a hub of information and services for debs committees and debs guests.
  • is the first of its kind in Ireland.
  • It provides a complete set of unbiased listings of debs hotels and other industry suppliers.
  • is Ireland's only debs dress comparison site with over 1,000 items from more than 80 well known brands.
  • is the only place where debs packages and prices from over a hundred hotels can be reviewed, and compared.
  • The service is free to use for all debs committees.
  • The software behind was built by founders Keelin Harty and Iarfhlaith Kelly.
  • Keelin has a background in events, marketing, and finance, whilst Iarfhlaith has a background in software design, engineering and digital advertising.

Sample Interview Questions

If you would like to interview company founders Keelin Harty or Iarfhlaith Kelly for print, audio, or video production here are some sample questions you could ask.


  • There are so many world problems to solve, why this one?
  • How have you been received by the hotels? Do they welcome your services?
  • This is a very high tech solution, do students have any problems using it?
  • Are you stepping on any toes in this industry? Who are your competitors?
  • Do you see yourselves expanding beyond the debs market at any point?


  • You've launched in the middle of a recession, do you think it's a good time to take risks?
  • What gave you the idea to combine software with events?
  • Have you had much assistance from government funded programmes?
  • What advice would you give to other people thinking of starting a business?
  • What were you doing before you founded this company?



Keelin is the founder of Kee Events - the parent company behind Keelin began her career in the marketing department of BMW Group and it is here that she developed her belief in providing high quality, reliable and innovative products. Since then Keelin has provided event management services to individuals, SMEs and the diplomatic community.

She is passionate about party planning, event management & online/digital/social marketing. Her dream is to provide beautiful, intuitive software that helps to make the events more accessible and fun for everyone. Keelin was a finalist in the Irish Internet Association 2011 Net Visionary Awards.


Iarfhlaith has over 10 years experience designing and building web based software. He is a startup specialist, a co-founder of Kitman Labs, and was previously the CTO of CKSK - one of Ireland's most successful digital agencies. A previous winner of the IIA Net Visionary Award for Web Developer Excellence, Iarfhlaith loves new ideas, open technology, seeking true innovation, and wants to build life changing software for millions of people.

Iarfhlaith maintains a personal blog at where he writes about startups, business and technology.

Industry Awards

  • Finalist, 2011 - Best Rookie, IIA Net Visionary Awards.

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  • Registered Address:
    9 Fernhill Park,
    Dublin 12.

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